Lifestyle Channel Refresh
Foxtel's Lifestyle group is an Australian television channel that has an emphasis on contemporary lifestyle interests. The refresh brings joy and colour to life in a fresh new way.
A monogram/heart shape was developed for the mark and custom type made up the wordmark with short ascenders and descenders for a more compact form. Lifestyle's branding was designed to ensure that each channel will have its own unique character while maintaining a unified identity under the Lifestyle parent brand.